Toyota Enters The Car-Sharing Biz With A Fleet Of Scion iQ Electric Cars

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When Zipcar launched its car-sharing service nearly 14 years ago, many people shrugged. “Okay,” they said, “that’s an interesting alternative to rental cars, but it won’t have any effect on the auto industry.” Oh, how times change.

Carlo Iacovini‘s insight:

Arriva #carhsaring by Toyota. Elettrico (IQ), aziendale, in California. Una sperimentazione per futuri nuovi player?

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